On Friday afternoon, a press conference was held at the Main Press Center (MPC) in Beijing regarding the launch of official posters of the Beijing Olympic and Paralympic Games.

　　Zhao Yanxia, deputy director of BOCOG Culture and Ceremonies Department, pointed out that Olympic and Paralympic posters are an important part of promoting the appeal of the Games, as well as highlighting Olympic host cities, acting as "a visual representation of commerce and culture."

　　The several categories of posters were introduced to the media present at the press conference. They are: "Sophisticated Beijing for a harmonious Olympic Games," "Smiling Beijing and inclusive Olympic Games," and "Robust Beijing to exceed the Dreams."